SC Seminar: Blogging Your Brand

Date

Jan 31, 2009, 12:00 AM

Speakers:

Keli Goff

A workshop that will teach you how to use the blogosphere to maximize the potential of your personal and professional brand. Participants will learn how to most effectively position themselves and their message, in the ever-changing online landscape.

Keli Goff is an author and political analyst. As an expert on youth and minority voters, she has emerged as one of the most in demand pundits of the 2008 presidential election cycle. A popular blogger and commentator she is recognized for her ability to effortlessly traverse the worlds of politics and pop culture. She has appeared on numerous national programs including: "The CBS Early Show,” CNN’s “Anderson Cooper 360” and “Reliable Sources,” FOX News Channel’s “The O’Reilly Factor” and “Hannity & Colmes,” MSNBC’s “Verdict with Dan Abrams” and NPR’s “Talk of the Nation.” A regular contributor for BET’s “The Truth with Jeff Johnson,” Goff is also an editorial contributor for RushmoreDrive.com, and the Huffington Post, as well as the resident election expert for Seventeen Magazine’s Electionista blog. She is the author of Party Crashing: How the Hip-Hop Generation Declared Political Independence (Basic Books, March 2008). Goff holds a B.A. from New York University and an M.S. in Strategic Communications from Columbia University.

Download Presentation:
Tips to be a Better, Bolder Blogger by Keli Goff (PDF)